Building A Website Shopping Cart
The shopping cart is our most dynamic and
complete shopping cart. Trying to keep the system simple and
still giving a highly configureable shopping platform is always
diffucult. The cart is pretty basic but will require some
learning to use all the features.
What you need to know before
You can create up to 50 categories. Each
item can have up to 4 product options each with up to 100 choices.
So if you sell T-Shirts, you can list 100 colors, 100sizes, 100
styles and 100 extra options all for 1 single item.
If you have extensive options, you can
create one set of default options that can be added to all the
items. The number of blank option forms, the default settings all
need to be configured before you add items.
The shipping options are extensive, ofering
standardized rates as well as the ability to create a shipping
table for setting your own rates. Read the shipping options
carefully. If you are shipping by weight, you will need to
specify the correct weight of each item as you add it to the
The shopping cart allows for 2500
Make sure you have good complete and wordy
descriptions so customers can search for items. If you only
upload pictures, the pages will not be included in the search
engines, and they are not searchable within your website. You
must have text on the pages if you want people to find them from
the search engines.
You will also need to set up the payment
options. You can choose any of 3 options. Use Paypal, use an
existing merchant account realtime processing or collect the
credit card info for billing at a remote terminal. We can provide
realtime processing via the AuthorizeNet Gateway on an existing
merchant merchant account if your bank offers it as a gateway (its
the largest gateway and 95% of he banks offer it as one option).
Add Shopping Cart to Pages -
To add the shopping cart to any page you just type the inclusion
code into the page when editing. More information
about adding programs is available here.
||thumbnails of inventory
||web 2.0 emulator
|To build your shopping cart, look
for the "Shopping Cart" at the top of any
management page. This will take you to the main page with
all the shopping cart options. From there you can build,
modify and manage everything.
Once you are one the main Shopping Cart
Page, you can manage all of the shopping cart features. Below is
an index of help pages explaining what each feature does and how
to configure it. You will see the same links on the shopping cart
page, here they are linked to the help pages.
Adding / Modify Delete Items &
Payment Configuration &
Configure Payment Options
Set Sales Tax
Set Shipping Charges
Set Checkout Page
Custom Shipping Rate Table
Using Thumnails as Catalog or Store
Browse Page Settings
Setting Product Options
Default Product Options
Number of Forms for Adding Options
Importing Data Files
Buy Now List - In some
cases a merchant offers individual services, no sales tax no need
to put a customer though a payment process. The Buy Now List,
will list the product names, price and a buy now link directly to
the payment page. Use inclusion code %%include-buynowlist%%.
Alternate Checkout Page -
By default the shopping cart has links to the checkout. Some
merchants like to make a special checkout page or one that links
to the main menu. An alternate checkout page can be added with
the inclusion code %%SHOP-CHECKOUT%%.
Random Feature - You can
add an image bar with 3 or 4 images across the page that will
pull random products from your shopping cart to display. This is
a nice feature on a homepage so that the products have the
maximum exposure. You can link the images to the products or just
show the pics to make the page more dynamic. Use inclusion code
%%include-randomsample%%. Read the full help page.
Slide Show - The slideshow
uses images from the shopping cart allowing users to clcik next
and last links to browse through photos of your products. This
feature is mostly used when the cart is used as a photo gallery
rather than an e-commerce shopping solution. Use inclusion code
Affiliate Program - The
affiliate program allows you to pay commissions on sales refered
to your website from other websites or sales people. To add an
affiliate signup page use inclusion code %%include-affiliate%%.
For more details on the affiliate program read
the full help page.
Gift Certificates - Allow
customers to buy gift certificates online and redeem them right
on the website or sell the gift certificates in a retail setting
and let people order online using the certificate code.
Wholesale Pricing - Each
of the carts supports wholesale pricing. Set a wholesale price
for each item or set wholesale discounts. Read more here.